Creating happy and unforgettable moments for our customers is what motivates us the most.

The RIO ALTERNATIVE TOUR guarantees that you will have fun and have memorable moments. We are recognized for our service excellence, with more than 1,000 5-star testimonials from our customers around the world, on various platforms.

For 6 consecutive years, we have been elected as one of the best inbound tourism companies by TripAdvisor – the largest travel platform in the world, due to the excellent comments from our customers.

Our great reputation was built tour by tour, with a lot of dedication and love, for our work, for our clients, partners and life.

We design and organize customized private tours, providing small group experiences, exclusive activities and unforgettable events in Rio de Janeiro.

Tours, transfers, hotel reservations, event organization, everything oriented to detail and excellence, we create an atmosphere of pleasure and safety, materializing your desire to experience Rio de Janeiro in an exclusive way.

We make your dreams come true and offer you the opportunity to see, feel and taste the best that the wonderful city and its surroundings have to offer.

RIO ALTERNATIVE TOUR has years of experience and professionalism to guarantee a high-quality service that will not lack attention to detail and hospitality to guarantee excellent results and memorable moments.

We are at your disposal, your family, friends and your customers.



RIO ALTERNATIVE TOUR was created in 2008 by Vicente Cardone, a tireless traveler, true adventurer and lover of the unknown, passionate about exploring different places around the world.

With an ability to understand the situations that can happen, or how people can be, interested in learning about different cultures and vibrant to make new friends, he saw the opportunity to offer differentiated tourism, with personalized itineraries, in a flexible, safe and convenient way. , aimed at people who believe in the quality of life and who seek private, friendly and tailored tourism.

In December 2015 the company acquired a new and special member, Lully Sampaio, his wife, partner and friend.
Confident, daring, but with the “butterflies in her stomach”, she went through the 4th career transition. Lawyer, financial administrator, project manager in finances and then tour guide and photographer.

It was through her experience in solving issues, dynamism and practicality developed in her professional trajectory, combined with a spontaneous, flexible, patient and fun personality, driving through her hometown, Rio de Janeiro, was love at first sight, just as it was for Vicente!!